CRM, Sales and Marketing Blog

Mobile and Social CRM Boost Productivity by 26.4 Percent

Posted by Marion Tourrette on Tue, Mar 13, 2012

In a recent survey of 223 CRM decision makers, Nucleus Research found that organisations can significantly increase returns on their CRM investments by adding mobile and social capabilities, particularly for salespeople.

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Tags: CRM, Mobile CRM, CRM benefits, Social CRM

3 Big Ideas to Build a Truly Social Business

Posted by Marion Tourrette on Wed, Jul 13, 2011

At our recent "Customer-centric business of the future" event held at the Kirribilli Club in Sydney, Mike Handes, A/NZ Sales Leader of IBM Collaboration Solutions, shared an insightful presentation on creating a truly social business.

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Tags: Video, Social CRM

SugarCRM... a truly Global, Mobile and Social CRM

Posted by Marion Tourrette on Mon, Jul 11, 2011

At our recent Customer Centric Business of the Future event held at the Kirribilli Club in Sydney, Joey Parsons, Vice President of Operations and Customer Success at SugarCRM Inc, presented the step-change in Customer Relationship Management and introduced SugarCRM’s latest release, Sugar 6.2. 

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Tags: SugarCRM, Mobile CRM, Video, Social CRM